Aurélie Lacroix · Founder of Creative Soul Media
I work with brands in Belgium, France and beyond that want a digital presence that truly reflects them. Beautiful. Strategic. Built to last.
Let's talk about your project
Because there's a creative soul behind every strategy that actually works.
Too many agencies pit creativity against performance. Some deliver pretty content that has no impact. Others optimize to the extreme, until they forget the identity of the brand they serve.
Creative Soul Media exists to reconcile the two.
Every campaign we build brings together aesthetics, strategy and data. Aesthetics to represent your brand at its best. Strategy so the content resonates with your audience. Data to measure impact and adapt what comes next. Your digital identity is built through that rigor.
I spent seven years learning this craft, freelancing for clients across every kind of industry, and working in-house as Marketing Manager and content creator for various companies. Seven years understanding what makes a brand resonate, what makes a community engage, what turns a post into a lasting relationship.
In June 2025, I founded Creative Soul Media.
Over the years, I understood something essential: my passion isn't just for social media. It's for brand partnerships as a whole.
Posting is the visible part. The real work is everything that happens before, and that's where I love being useful.
With Creative Soul Media, we deliver a 360° brand partnership, from strategy to results.
A real extension of your team, one that thinks about your brand with you.
Our meetings are for building your brand together: brainstorming, sharing what's new, prioritizing projects, testing angles.
You share the key inputs with us: products, events, seasonal opportunities, launches. From there, everything runs on its own: editorial calendar, capture, publishing, moderation, ads, analysis. We come to you at the right moment, with the right action.
Our craft is strategic partnership and hands-on execution. We work very closely with your marketing team, or directly with you if you're a founder, so your brand truly comes alive on social.
Proactive follow-up isn't an option at Creative Soul Media. It's the DNA. Every idea raised is captured. Every deadline is tracked. Every opportunity is anticipated.
You run your business.
We run the rest.
7 years of experience. Over 30 brands supported in Belgium, France and internationally. A few recent results:
Three brands. Three sectors. Three different strategies designed for their audience, their codes, their reality.
We are the continuation of your team, from the outside.
Aesthetics aren't a detail. Every visual, every video, every format is designed to embody the unique identity of your brand. No templates. No copy-paste.
Seven years of experience in strategy, content creation, targeted advertising and data analysis. Creativity guided by what works, measured over time.
Your team. Your product. Your vision. Your pace. Everything starts by listening. A strategy that adapts to your reality.
"Aurélie is a creative and effective Community Manager. She listens to the client and always delivers on time."
"Very professional agency. She met our expectations perfectly."
"A truly great CM — attentive, patient and human. It's a joy working with her!"
"Aurélie really listens to her clients and adapts to every one of our requirements. Quality service and responsiveness."
30 minutes to understand your project and see if we're a fit.
In 30 minutes, you walk away with: